Stantorsola Gioielli, in the field since more than 60 years, is an Italian Jewellery store in Bernalda, few kilometres from the charming city of Matera in Basilicata region. Francesco (29), one of the current owners talks about its history and tells us how 3D printing has given new incentive to the family business.
Hi Francesco, tell us something about you, your family and your business
Our Jewellery store was born in 1957 thanks to my grandfather Framcesco, called “Ciccio”.I did not have the chance to meet him except through the account of testimonials of affection and esteem of his vast clientele: a man of inexplicable honesty and humility. At that time, late after the war, in a purely peasant reality, the trader’s job was seen with distrust. However After an apprenticeship period with his uncle, known for his merchant skills and his artistic talents, he decided to open his own “store” for the marketing of jewels, watches, silverware and porcelain. He has got the right intuition: to always offer to his clients refined and sophisticated manufactures and made quality the distinctive element of his sales outlet. In his area, he was among the first concessionaries of prestigious brands like Omega, Bulova, Longines. His jewelry items were always coming from the highest Italian goldsmith craftmanship. Real luxury goods in his small town and in the nearby area.
My father Nunzio, continued the activity he inherited from my grandfather and transmitted to me and my brother Stefano the passion for goldsmith art. My brother Stefano (27 became a goldsmith and stone setter while I oversee design and I am passionate about 3D technologies and printers.
Since five years we have decided to combine our skills with digital technologies to achieve a great goal: to market our own jewelry line with the family brand: Santorsola Gioielli.
Where do the inspirations for your collections or single jewels come from?
All comes from the moment of inspiration. This is what I like of our job. Nothing is given to you, everything starts from yourself. We normally work with silver, but, upon request, we manufacture gold jewels too. Stefano, who studied in Vicenza, works on the stone setting.
How does the creative process happen, do you start from a hand sketch on paper or do you 3D model directly?
All starts from the drawing, sometimes only a fast sketch, a scribble. The important thing is to have clear ideas. The technical drawing on PC is the next step.
Which software do you use?
I have always preferred Rhinoceros, which is suitable for jewelry creation. To be frank you could use different software to create different models according to their characteristics, but Rhino is very versatile and the one I personally suggest. For the phase of preparation to 3D printing and supports placement I normally use Meshmixer free software. A great ally!
Do you proceed directly to metal casting from the 3Dprinted model or do you take any other step to create the final jewel?
According to the request and the object complexity we do both: direct metal casting or silicone rubber moulds, a useful method for batch production.
Give us your comment on your experience with Lumipocket Pro 3D printer: difficulties and advantages.
I had some experience in the past with other 3D printers, even professional ones. Personally I suggest Lumipocket Pro because it is practical, great value for money and always a helpful service assistance.